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About Us
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Brand Tag Line
A boutique Japan DMCDestination Management Company designing tailor-made journeys and operating its own private villas across Japan.
We combine destination design with authentic, locally rooted stays.
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Our Philosophy
Our journey began with a simple wish - to share the quiet beauty, sincerity, and depth of Japan with travelers from around the world. Rooted in a company that has long developed resort villas and glamping properties across Japan, we now focus on creating travel experiences that go beyond accommodation.
Through our collection of private auberge villas in Amanohashidate, Awaji Island, and Lake Kawaguchiko, we invite guests to stay, slow down, and connect with the essence of each region - its culture, people, and natural rhythm. Each retreat is not only a place to rest, but a gateway to discover Japan’s spirit of hospitality and craftsmanship.
We value calm over speed, meaning over quantity, and genuine encounters over spectacle. Through thoughtful design, personal care, and respect for local culture, we hope every guest feels the warmth and authenticity that define Japan at its best.
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Our Mission & Vision
In recent years, we recognized that to truly share the essence of Japan, it is essential to go beyond where travelers stay — to show what they can do and what they can feel in each destination. This conviction led to the creation of our DMC (Destination Management Company) division.
As a Japan-based land operator, we coordinate not only our own private villas but also partner hotels and regional experiences, integrating accommodation, transportation, and cultural activities into one seamless journey.
Our guests are discerning travelers — those who seek quality and depth, valuing genuine comfort and meaningful encounters over excess luxury. Our mission is to connect them with the heart of Japan: its nature, traditions, and quiet human warmth — to craft journeys that are refined, personal, and deeply memorable.
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Our Values
Every journey we design is guided by a few simple values — principles that shape how we think, plan, and care for our guests.
Authenticity - True to Japan
We seek the genuine spirit of each place — its people, traditions, and nature — and share it with sincerity and respect.
Care - Crafted with Thoughtfulness
Every detail matters. From travel flow to local encounters, we approach each element with attention and heart.
Connection - Between People and Places
Travel is a bridge. We design experiences that connect travelers with Japan’s stories, landscapes, and communities in meaningful ways.
Balance - Comfort and Discovery
A fulfilling journey blends rest and adventure, simplicity and richness. We help travelers find their own rhythm along the way.
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Our Promise
Our promise is simple - to treat every journey with sincerity and care. From the first inquiry to the final farewell, we listen closely, plan thoughtfully, and deliver each moment with quiet attention. Because every traveler deserves not only a beautiful trip, but a heartfelt experience of Japan.
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Brand & Business Model
Tailor-Made Journeys
creating custom itineraries for discerning international travelers, combining comfort, culture, and authenticity.
Private Villa Stays
operating our own luxury auberge villas in regions such as Amanohashidate, Awaji Island, and Lake Kawaguchiko, designed as gateways to local culture and slow travel.
This dual model allows us to offer seamless travel experiences — from itinerary design to on-site hospitality — ensuring both creative flexibility and quality control.
Our Team
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RebeccaPrivate Luxury Tour Guide
I first came to Japan in 2012 and lived with a local family in the countryside of Gifu, where I spent seven years as part of a close-knit community, gaining a deep understanding of Japanese culture.
I then had the opportunity to interact with many people in the vibrant city of Tokyo, and from that experience I now enjoy designing itineraries and guiding tours around Tokyo, Hakone, and Lake Kawaguchi.
I promise to do my best for my clients.
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Shintaro KoikawaPrivate Luxury Tour Guide
I'm Shintaro, or you can call me Shin. I'm based in Tokyo and have been working as a tourist guide on and off since 2019.
Before becoming a guide, I had a rather unusual career path. My first job was as a rehabilitation coordinator, traveling all over Japan interviewing prisoners and helping them prepare for their reintegration into society. I found this work extremely rewarding, not only for its purpose but also for the opportunity it gave me to see Japan from different perspectives.
I've always had a passion for travel, but my curiosity was mostly focused on destinations outside of Japan. However, this experience had a profound impact on me, greatly deepening my understanding of Japan's rich history, deep culture, and quiet beauty.
Now, I look forward to sharing that excitement with you all. I look forward to being part of your journey around Japan and discovering it together.
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Masahiro TaguchiPrivate Luxury Tour Guide
Based in the Fujikawaguchiko area of Yamanashi Prefecture, he is an experiential tourism professional who connects the region's nature, culture, and people.
Using the sensibilities he has cultivated through travel both domestically and internationally, he balances his work as a local guide with creating experiences that allow visitors to Japan to experience the "essence of Yamanashi."
He currently offers activities that make use of local resources, such as kayaking, fishing, cruising, and forest walks, mainly through his own company, "NaturaBase (Yamanashi Activities)." Combining on-site hospitality with a business perspective, he is committed to building sustainable regional tourism.
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GrahamPrivate Luxury Tour Guide
Graham is originally from Scotland, has a strong accent, a kayaking license, and survival training. He's lived in Japan for the past 17 years and enjoys sharing his vast knowledge of the region with all those fortunate enough to meet him. He's a truly five-star tour guide, brimming with charisma. Our words alone don't do him justice. Here are some recent comments from satisfied guests:
"I have nothing but great things to say about this tour and our wonderful guide, Graham. From start to finish, it was a smooth, organized, and warm experience." - Diana (USA)
"Graham was patient, attentive, and provided a deep understanding of the local culture. Our tour with him was one of the best memories of our family's trip to Japan!" - Amble (France)
"Graham was amazing. He was so patient and kind, and the perfect guide. It was definitely the best day of our three-month trip." - Kayden (UK)
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Kaori HayakawaTravel Consultant
With over 30 years of experience in the travel industry, I have built a distinguished career specializing in custom tours for international VIPs and luxury inbound travelers.
My expertise lies in creating bespoke itineraries that combine Japan's deep cultural essence with seamless logistics and sophisticated hospitality. With on-site operations management experience in the South Pacific, Central Asia, and the Himalayas, I bring a rare global perspective to Japan's inbound DMC sector. From cultural experiences and culinary journeys to accessing remote locations and exploring off the beaten path, I create programs that elevate travel into meaningful experiences.
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Sumihide KusuyamaTravel Consultant
A tourism professional with 38 years of experience at the forefront of the tourism industry, with a wealth of experience focused on inbound strategies, DMO promotion, and regional branding.
After working in international business and DMO promotion at a general travel agency, he led "Data-Based Destination Management (EBPM)" and "Tourism Strategies that Generate Regional Earnings" at numerous local governments and tourism organizations, including as CMO of the Japan Tourism and Convention Association.
He is building next-generation tourism models across Japan, including high-value-added tourism that utilizes local resources.
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Ikuko HondaTravel Consultant
With over 35 years of experience in the travel industry, including inbound bookings, group travel management, and product development, Ayako is a hands-on specialist with deep knowledge of both the field and strategy.
Leveraging her experience at a major travel agency, she handles a wide range of projects, from large-scale group tours of up to 3,000 people to educational and cultural exchange tours and corporate incentives.
Through land operations across Asia, collaboration and negotiations with local branches, and team management, she has honed her local coordination and planning capabilities as a DMC. Working with local partners, she creates high-value-added experiences for visitors to Japan.
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Chika FurutaTravel Consultant
With a career spanning both technology and Japanese culture, this next-generation creator uses the power of digital technology to promote local experiences to the world.
At "Rokuro to Kome to Toto," a pottery and sake-themed venue, he is responsible for designing guest experiences and managing on-site operations, while also practicing DMC, delivering local culture and the passion of artisans to travelers around the world as "experiential content."
Leveraging his sake sommelier qualification and strong English proficiency, he now works as a DMC planner, comprehensively designing the development of cultural experiences, digital marketing, and brand communication for inbound tourists. He re-edits the charms of local areas from a digital perspective to enhance the value of the Japan experience.
